Goal
Free up a tiny content team and scale up Meta Ads creative output
Result
40% of creatives generated automatically, fully on-brand
Time
Ongoing partnership
The problem
Scrolly's content team is very small, and the scale of its Meta campaigns demands a constant stream of new ad creatives — well over a dozen a week, across different formats and messages.
The solution
We run Scrolly's Meta Ads campaigns and, in parallel, built a system that automatically generates part of the ad creative — without adding headcount to the content team.
Three archetypes, one brand
The automation covers several proven ad archetypes — from a problem/solution checklist, to a product feature showcase, to a dynamic stats-driven demo — each one staying visually consistent with the brand.
Result
40% of published ads — about 20 a week — are now generated automatically, without adding load to the small content team. Every creative stays fully consistent with the Scrolly brand.